When you’re juggling a busy career and lifestyle, it’s easy to find yourself in a monotonous clothes wearing routine that leaves you blending into the background.
Whether you’re leading a team, preparing for that next promotion, or building your reputation in a demanding industry, my bespoke style coaching is designed specifically for ambitious, career-driven women ready to be taken seriously with a creditable look that speaks volumes.
With my approach, you’ll break free from the uninspiring wardrobe, cultivate a style strategy that fully aligns with your goals, and craft a powerful, streamlined look that commands attention in every room.
Is your wardrobe sabotaging your success?
You need a wardrobe that’s effortless, time-saving, and inline with your professional goals. Instead, you find yourself facing an overstuffed closet that doesn’t reflect your true potential and leaves you overwhelmed and overlooked. You know you’re ready for a refresh but the thought of another shopping trip feels like a chore because you’re unsure of what to buy or wear, and frustrated by investments that never quite work out.
Putting together outfits that create the right impression is a daily struggle. It takes time, energy, and effort you’d rather not spend, so you stick to the same uninspiring pieces, thinking “that’ll do” even though they feel flat and dull, and leave you feeling invisible at work.
You want to be seen and heard in the workplace. You’re ready to be taken seriously and earn the respect you deserve with a style that sends the right message while staying true to yourself but you have no idea where to start.
Sound familiar?
“I felt the whole experience was worth the investment”
I had a wardrobe and draws bursting with clothes and I was always saying I had nothing to wear. I felt down about how I wore everything, I lost my spark and was losing confidence. I chose to go with Joana because she really took the time to get to know me and where my head was at. I felt the whole experience was worth the investment as I now have a good understanding of what suits me. My confidence in the way I dress has improved so much. I take less time choosing clothes, less money spent on clothes and I feel like I don’t waste negative energy when dressing. I had a good laugh with Joana, she was brilliant, kind and inclusive.
~ Sam Stringer ~
Ditch the overwhelm and embrace an authentic, undeniable presence with ease
Imagine walking into every meeting, every presentation, every room…knowing your look matches your expertise. My bespoke Style Transformation Experience is designed specifically for high-achieving women ready to be seen and respected. This isn’t just a wardrobe upgrade…it’s a comprehensive style strategy to amplify your authority and align your entire presence with your goals.
You’ll discover a credible look that reflects your expertise, what suits and flatters your figure, and learn how to create outfits on the fly that effortlessly convey confidence so you can walk into any room knowing you look as capable as you feel.
You’ll stop wasting money on those frustrating trial-and-error purchases and learn to shop with efficiency. You’ll declutter your wardrobe into a curated collection that ensures you’re noticed, complements your lifestyle, and supports your goals. Plus dive deep into the mindset shifts that create real-word results and lasting change.
Move beyond an uninspiring style that leaves you unseen and undervalued. Step into your power with a creditable look that claims authority in any setting and start gaining the recognition you deserve.
Whats included
Coaching and Mentoring
Beyond discovering your style, we’ll develop a confidence-driven mindset that supports you to show up with credibility and certainty.
Colour palette discovery
This will give you the confidence to add more colour in your wardrobe with ease. You’ll discover what shades work best for you (including makeup and hair tones) making you look polished and professional, whether in the boardroom or on a Zoom call.
Authentic Style Identity
We’ll cover face + body shape, and style personality + essence. Learn to use simple styling techniques to flatter your features and develop a head turning signature style that reflects your unique strengths.
Wardrobe Audit & Editing
Part with items that no longer align with you or your goals, identify clothing gaps, plan a strategic shopping list, and create outfits with what you already own. All of this to build a wardrobe that’s cohesive and aligned with your professional journey.
Personalised Shopping experience
Step into a new way of shopping! We’ll target the exact pieces needed to fill gaps in your wardrobe, explore new styles that enhance your presence, and you’ll pick up expert tips that will forever change how you approach shopping.
Online Shopping experience
In person shopping not an option? I’ll curate shoppable moodboards with items that fit your style and needs, ready to purchase with a click so you can stay focused on your busy schedule.
Outfit building
Learn how to mix and match your clothes to create a whole range of exciting, polished and professional looks. “I have nothing to wear” will never cross your mind again as you put together outfits that make you feel prepared, powerful, and respected.
Style Support on demand
Question after your session? Need feedback on an outfit before an important meeting? I’m available via email, WhatsApp, or Zoom to support and guide when you need it the most.
Contact me to start your style transformation
“Jo was very gentle with me encouraging me to see the very best in myself”
I am a full time working single mum to two daughters, having been in a highly toxic, controlling and abusive relationship,my self-esteem and sense of self-worth was non-existent. I was stuck in a rut of wearing comfy ‘mum’ clothes and I knew instinctively that what I was wearing was not helping me feel better about myself as I moved forward in my profession. Jo was so kind and gentle at our first meeting over coffee I had every confidence that the next stage would be an incredibly positive event. Jo brought practical items for my ‘new’ wardrobe as well as a small gift for me, she helped with hair, make up, outfits, praised my accessories and generally made me feel wonderful! I would 100% recommend STYLING YOU CONFIDENT. I have never regretted making that initial contact with Jo and seeing the whole process through.
~ Sarah B. ~
Style for Every woman
Not a woman in leadership or working in a male-dominated field? You can still work with me! Whether you’re a stay-at-home mom, want a second style expert opinion, stuck in a style rut, or simply curious about your shape and palette…my services are for you.
I believe that everyone, no matter their life stage or career path, deserves to feel confident in their style. With my tailored approach, I can create a personalised experience that meets you right where you are. If you’re ready to refresh your wardrobe or renew your style confidence, reach out today to learn how I can design a styling journey just for you.
Meet Stye Coach Joana
When your style is in sync with your ambition, you’ll gain visibility, authority, and the confidence to pursue any goal. My clients are landing promotions, commanding meetings, and achieving recognition – all with a signature style that mirrors their capabilities. I’m on a mission to empower women to get the respect they deserve with a powerful style that inspires them to pursue their goals while looking and feeling amazing every step of the way.
“… And this is what personal styling sessions are all about”
I had an amazing experience visiting Joana for the colour and body shape analysis. Definitely was needed. “(…) my wardrobe was disorganized and overloaded with the stuff I didn’t wear yet I kept buying new things. Most of the times, the pieces I purchased were nearly identical to those I already owned. Joana helped me find my style identity. I have explored so many different shapes and gained an understanding of how I can combine them to compliment by body. It was surprising to discover that to build the capsule outfits, I already had many things in my collection. I just needed to add a couple of pieces. Now I have a wardrobe which consist of personalised outfits that are easy to pick and are versatile(…).
~ Kristine Krasovska ~